When it comes to choosing voiceover artist for you brand one should be very conscious as this voice will become the voice of one’s brand. You cannot deny the fact that there is a hidden risk in the whole process of choosing the wrong voice for your brand as it will have a direct impact on the ROI of your company. You may end up in losing a prospective customer.
There are various criteria’s for hiring the suitable voice over artist for a news channel. Some of the top tips for hiring voiceover artist for news channel are shared below for the reference of the readers.
Recommendations : Sometimes it is a good idea to pay attention to recommendations. It make sense to work with a video production company, when you have no clue with whom to work with. A production company has a list of voiceover artists to choose for you. As a result you do not have to undergo the painful task of selection.
Voice Preference : Some of the news channels have the preferences (male vs female) while choosing the voiceover artist. Some of the channels are even clueless about whether to go for a male or a female artist. During such a situation it better to rely on a reputed agency that will guide you to overcome such confusions.
Refer to Previous Work : When you are absolutely clueless about the voice to select for your news channel, the best idea is to refer to his/her previous tasks. You should ideally refer to the past works and identify if the previous works match with the product or services of your company.
Be Attentive to Small Details : While choosing the voiceover artist for your news channel, you should not forget to deal with smaller details like checking the record of previous works, pronunciation, fun element of the voice alongside other factors like clarity etc. of the artist. Whatever voice you choose, you should not fail to understand that there should be a sense of interest as well as an expressiveness associated with the clarity of the voice.
Pay Attention to Accent : This is another important factor that should not be ignored while choosing the voiceover artist for your news channel. The best way to do this task is check a demo. While considering the right accent, you should know as to which target audience to approach (national or international) and choose accordingly.
Prateek Sharma is a leading voiceover artist for hire in India. He is a public speaker, narrator, storyteller having 10 long years of experience in the relevant industry. This dynamic voice-over artist has lent voice to various voiceover for advertisement of big brands, television documentaries, explainer videos, audiobook and corporate videos among others. Among the top services provided by him special mention may be made of voiceovers, seminars/guest lectures, radio jockeys, personal coaching. There are various workshops conducted by him for building voiceover talents too. For more details visit the company website at http://www.thisisprateek.com